Rede sobre Marketing Olfativo e Identidade Olfativa. Reúne informação e busca ampliar a discussão sobre o tema. Olfactory Marketing Network and olfactory identity. Gathers information and seeks to expand the discussion on the topic.
quarta-feira, 5 de agosto de 2009
Focus on olfactory Marketing « The marketing in this world !
01.10.09Focus on olfactory Marketing
The relationship between sensory stimulation and memory was immortalized by the French novelist Marcel Proust, who described a memoir-long flood of memories being triggered by the sensation of a madeleine dunked in tea.
Fonte: http://alexadu.wordpress.com
Marcadores:
brand sense,
marcas,
marketing olfativo,
memories,
mercado,
olfative branding,
Sensory Branding
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